Association of Reproductive Health Professionals

How do we convey why reproductive health professionals should join the Association of Reproductive Health Professionals?

Provide a free copy of Contraceptive Technology, the leading reference in reproductive health.

THE ASK

Encourage prospective reproductive health professionals to join their professional association.

THE IDEA

Create a pamphlet that illustrates the benefits of membership and provides a desired resource as a hook.

RESULTS

Achieved 15% organizational growth,