Contract Services of America
How do we convey why defense contractors should join Contract Services of America and how do we stand out from the competition?
Utilize feedback from current members to create a pamphlet that highlights key membership benefits.
THE ASK
Encourage prospective defense contractors to join their professional association.
THE IDEA
Create a pamphlet that illustrates the benefits of membership current members identified. Quote them and share their company.
RESULTS
Achieved a recruitment rate of 8%